Clairol Blonde It Up Hair up to 5 shades lighter without the side effects of bleaching, with a conditioned, soft and glossy finish

Meet Clairol Blonde It Up our most advanced blonding
system that lightens hair up to 5 levels with AminoLift Technology. Our patented technology lifts pigments while helping keep it your hairs structure intact. The included Shimmer Lights Conditioner tones down brassiness and helps maintain brightness on lightened hair.

Results: Hair up to 5 shades lightr without the side effects of bleaching,with a conditioned,soft and glossy finish

Product Claims: lightens hair up to 5 levels
soft and glossy finish

Size: 199g

KEY FEATURES

• Hair up to 5 levels lighter
• AminoLift Technology lifts pigments inside the hair
• Anti-Brass
• Less Damage.*
*vs. traditional bleach kits
• Glossy finish